IFRC Brand System
  • Introduction
  • BASICS
    • Logo
      • Co-branding with partners and donors
      • Emblems and Movement logo
    • Colour
    • Corporate fonts
    • Icons
  • Core Brand Package
    • Key brand resources
    • Generic PowerPoint presentation
    • Virtual backgrounds
    • Banners, exhibition stands and posters
    • Stationery
    • Business cards
    • Merchandise
    • Printing technical specifications
  • House Style guide
    • Think first, write later: an A to Z
    • Jargonbusters
    • IFRC House Style and Guidelines
    • IFRC preferred spellings
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  1. BASICS

Icons

PreviousCorporate fontsNextKey brand resources

Last updated 10 months ago

Design stereotypes are everywhere. This is evident across so many fields, including iconography, illustration, infographics, and photography. Unfortunately, even humanitarian organisations like ours have room for improvement in achieving diversity, inclusion, and representation in design.

To counteract this, we are dedicated to developing an inclusive, diverse, and gender-neutral brand that challenges harmful stereotypes and toxic hierarchies. One of our initial steps is to focus on iconography, ensuring that the IFRC becomes a leading inclusive brand.

The goals:

  • Challenge our stereotypes and assumptions

  • Change our illustration language

  • Better represent marginalised groups

  • Make gender-neutral icons the default

Download icons:

351KB
2024-IFRC-icons-svgs.zip
archive
5MB
2024-IFRC-icons-pngs.zip
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